At the forefront of any contact center operation is always the topic of risk mitigation and compliance. In the past couple of years managing federal and state regulations has become increasingly more difficult. Add that to the staggering number of requirements and subsequent reporting needs to actually prove compliance and now you have yourself a full time job, or even a fully staffed department. But, of course, compliance is not your sole primary objective. You must also develop and execute contact strategies to increase right party contacts and, ultimately, revenue.
I recently hosted a joint webinar with LexisNexis highlighting the current state of risk mitigation as it pertains to database and platform management. It was clear by the litigation statistics that the trend of lawsuits is not going to slow. FDCPA compliance is clearly the greatest concern, as 87% of the lawsuits filed under consumer statutes this year pertained to it. There is a clear inability of most organizations to control functions that are necessary at the platform level and a need for automated processes to reduce risk and error.
Below are four functions necessary to address main compliance issues as both you and your consumer/payer database evolve with technology and regulation changes:
- Safe Window Dialing – In the age of phone number portability – it’s extremely important to understand that the number obtained for your contacts is not necessarily representative of their physical location. Detecting these mismatches and dialing in a “safe window” is the key.
- Phone Type Identification and Campaign Treatments – The ability to determine a phone number type allows you to select specific treatments within campaigns. Unique to the Genesys Proactive Communications solution, you can take a single list, split it by device type (wireless vs. landline) and then run concurrent passes with different channels – preview and dialer, for example. This creates a competitive edge while ensuring compliance at the device level.
- Automation Efficiency – Timeliness of data and processes relating to automation can protect you in a variety of ways. This could be your Do-Not-Call/suppression lists, or even a mid-day scrub from a third-party provider where you have identified some risky debtors in lists that have already been loaded to your dialing platform. This automation can also include your call history or detail export for processing on your host system.
- Preference Management – You gain a greater and deeper understanding of your payer base and uniquely support the growing need to manage and honor evolving consumer preferences, across all the communication channels – voice, text and email. Collecting and tracking consumer opt-ins to honor permissions provides a record – which keeps you compliant with FTC regulations and leads to a path of building an opt-in database, which is becoming increasingly important.
In the end, we all need to be able to comply. One of the benefits of being a cloud-based provider is the flexibility in software development and the ability to create tools that help you gain a level of control in the platform. This will lead to risk mitigation, and ultimately, let you get back to your job at hand.
Learn more Compliant Proactive Communication Strategies from the Cloud in our datasheet.