customer experienceDelivering a great customer experience (CX) is becoming a strategic initiative for organizations of all sizes. In fact, 92% of companies view positive customer experience as a top priority, and 60% use it as a key differentiator to their competitors. But, what truly makes a good customer experience that keeps your customers coming back? At Genesys, we call it the #CXFactor, and we want to know what it means to you and your company at the upcoming G-Force event in New Orleans.

Join us at the #CXFactor booth in the G-Force Solutions Showcase and tell us what the #CXFactor means to you, share an example of a CX best practice, or why you think your company has the #CXFactor.  All video participants will receive portable cell phone charger and be entered into a raffle to win a GoPro camera or Beats by Dre headphones. Visit the #CXFactor website for more information.

As a leading provider of contact center and customer experience solutions, we know it takes more than best-in-class technology to deliver great interactions with customers. It’s a mix of people, processes and technologies, and maybe most importantly it’s a customer-centric philosophy across your business. Now, we not only evangelize and develop products and solutions for customer experience, but we experience it ourselves as customers, just like you. This week alone I received an outbound IVR survey call from an agent from my utility, an SMS appointment reminder from my hair salon,  and marketing emails from my favorite retailers. I also booked a hotel reservation via a mobile app, and I made a payment to my credit card via their contact center. We live a CX life everyday is almost everything we do!

But, what makes for great customer experiences, and what gives organizations that competitive edge? For some inspiration ahead of next week’s G-Force, check out the videos below from our Genesys staff who tell us what the #CXFactor means to them.

We hope to see you at G-Force and at the #CXFactor booth to hear what you think sets brands apart when it comes to great CX! If you haven’t registered yet it’s not too late, visit our website to register.

Rachael Royds

Rachael Royds

As Director of Social Media Marketing at Genesys, Rachael leads the Genesys social media strategy globally for marketing, corporate communications, and employee advocacy. Rachael brings over 10 years of experience in B2B, B2C, and non-profit marketing. She previously held marketing...